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Garena to stage Esports World Cup: Free Fire from July 10 to 14


Garena to stage Esports World Cup: Free Fire from July 10 to 14

Leading global online games developer and publisher Garena, together with the Esports World Cup (EWC) Foundation, today announced Free Fire’s participation at the inaugural EWC taking place in Riyadh, Saudi Arabia this summer. The partnership will see the world’s most downloaded mobile battle royale step into the arena of EWC 2024, leveraging its global presence to offer fans around the world a unique and unprecedented esports experience.

“Free Fire has been a major force in mobile esports, pushing boundaries and setting records,” said Ralf Reichert, CEO Esports World Cup Foundation. “Our summer event brings together the best games, and Esports World Cup: Free Fire is a natural fit. It is a prestigious competition that shows the power of esports to unite players and fans worldwide. Get ready for an epic battle royale showdown in Riyadh!"

Held from July 10 to 14, Esports World Cup: Free Fire will witness 18 teams compete for a slice of the USD1,000,000 prize pool. Hailing from five local Free Fire tournaments as well as ESL’s Free Fire Snapdragon Pro Series, these 18 teams will compete in the Knock-out Stage for the first three days, before the best 12 will proceed to the Finals over the next two days. 

In addition, the champion will secure a ticket to compete in Free Fire’s largest tournament of the year — the Free Fire World Series (FFWS) Global Finals 2024, which will be held in Brazil this November.

A teaser announcing Free Fire’s participation in EWC 2024 is now available on social media platforms. Fans and players can catch a glimpse of Free Fire’s Gloo Wall against the backdrop of the iconic Sugarloaf Mountain of Rio De Janeiro, Brazil. As the host country of Free Fire’s flagship World Series both in the first edition in 2019 and again this year, Free Fire is set to make an exciting return to what represents an indelible part of its esports history.

“We are honoured to be a part of the widely anticipated first edition of the Esports World Cup,” said Harold Teo, Free Fire Producer at Garena. “The team is working closely with the EWC Foundation to deliver an unforgettable Free Fire esports experience, and we cannot wait to unveil our plans to our global community, especially our players in the region.”

Launched in 2017, Free Fire is an immersive battle royale game created specifically with mobile gamers in mind. The 2021 edition of its largest annual tournament, FFWS, which was held in Singapore, currently holds the record as the most watched mobile esports tournament in history, having seen 5.4 million peak concurrent viewers. As the first mobile battle royale game to achieve over 1 billion downloads on Google Play, Free Fire is highly popular among players around the world, boasting over 200 million monthly active users.

About Esports World Cup

The Esports World Cup is a global celebration of competitive excellence and esports fandom. For the first time in the history of esports, Esports World Cup features a unique cross-game competition structure that will pit the world’s top elite esports athletes against one another, across multiple game titles for the largest-ever prize pool. Debuting in the summer 2024, gamers, publishers, and fans from around the globe will come together in Riyadh, Saudi Arabia, to crown the world’s esports champions.